Gaming
Gaming
Business Started
1st of April, 2023
(1 year 6 months old)
Assets Included in the Sale
- Primary domain and all site content/files
- Parked domain
- Social media accounts/pages (TikTok, Discord)
Listing Details
Launched in April 2023, this Display Ads site is a tool-based platform in the gaming niche that serves as a listing and matchmaking service for a specific game. It allows players to advertise in-game items they own, interact with other users, and negotiate trades before exchanging items within the game itself. A few positives of this business include its high user engagement, with frequent return visits from users, and the potential for growth by adding more informational content to boost traffic and authority. The nature of the platform means it doesn't rely solely on attracting new visitors each month; instead, it benefits from a loyal user base that keeps coming back.
Revenue is generated entirely through display advertising, making up 100% of the income. The site has built a strong community, boasting 30,000 Discord members who actively participate and help keep the platform dynamic. The seller currently spends about 5-10 hours per week managing the site, primarily focusing on staying connected with the trading community to adjust item values and keep users satisfied. This hands-on approach with the community, especially through the active Discord server, ensures the platform remains relevant and user-friendly. There's a significant opportunity for a new owner to expand the site's content, further engage the community, and potentially increase revenue.
Earnings
Site Traffic
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What would you offer for this listing?
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
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Opportunities
- Paying gaming writers to write real, human-researched guides about the game
- Adding new features and tools for players to benefit from to increase their game experience
- Partnering with popular YouTubers to do free item giveaways, which would be good for site engagement
- Selling merch like t-shirts and hoodies to the dedicated fans
Risks
- Google algorithmic changes could cause traffic to fluctuate.
- Changing advertisers could lead to a lower CTR (click-through rate) generating less revenue.
Work & Skills Required
- Monitoring the site traffic and health daily to make sure all systems are working as expected (daily)
- Monitoring game economy changes and adjust the values of the items in the database accordingly (weekly)
- Monitoring user comments and ban users who are spamming, scamming, or causing issues on the site (weekly)
- Adding new items to the database when they are added to the game (depending on the update cycle)
- Monitoring the Discord server and address questions for mods and hire new mods when needed (weekly)
Seller Support Includes
The Seller is willing to offer 30 days of email support and/or calls to ensure a smooth transition for the Buyer.
Reason for Sale
The seller has lost interest in the niche and would like to use the sale proceeds to purchase a property.
Other Information
Work Required Per Week: 8 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Other
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Similar Listing Criteria
Affiliate, Amazon Associates, Display Advertising
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Affiliate, Amazon Associates, Display Advertising
Amazon FBA, eCommerce
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