Health & Fitness
Health & Fitness
Business Started
4th of January, 2011
(13 years 9 months old)
Assets Included in the Sale
- Domain and all site content/files for both sites
- Social media accounts
- Email list
- Two additional sites
Listing Details
This listing is for a 2-site Amazon Associates, affiliate, and advertising business created in March 2010 in the health niche. The WordPress sites feature health tips and earn revenue from various ads placed throughout the sites and affiliate links. The business has a large social media following and requires minimal work from the Seller.
Both sites primarily receive traffic organically through Google. There is a Facebook page with 52k followers and a Pinterest with 76k followers. The Facebook isn’t used much, but the Pinterest is important for the business, driving about 15% of the traffic. There is an email list with 18k subscribers and an open rate of 21%.
The Seller does very little work on the business aside from updating the sites when needed. There is a VA who is willing to stay on with the business. She manages social media and email marketing.
* There are two extra sites that are included in the sale, but due to their small size, have not been included in the valuation.
Earnings
Site Traffic
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Better monetize the pages. It would ideal for anyone working directly with a beauty or cosmetics brand. The site ranks very highly for a variety of high-volume keywords in the beauty space. Right now it is only monetized lightly with Amazon affiliate links.
- Adding New content - Hardly any new content has been added in 2 years, but content does naturally rank very well in Google. New content could rank highly from the start.
- Publish Guest Posts - The site gets multiple requests a day.
- Promote new affiliate programs - Some of the current pages could convert much better if replaced with a more modern and conversion-focused affiliate program.
- Oddball recommendation - There are a lot of users who would prefer to talk amongst themselves. A forum to create user-generated content would probably do well.
Work & Skills Required
- The Seller does very little for the business. There is an employee who manages social media and email marketing. She is looking to continue with the business.
Seller Support Includes
The Seller is willing to provide 30 days of Skype and email support to ensure a smooth transition.
Reason for Sale
The Seller purchased the sites 2 years ago and hasn't had time to work on them. They have decided to sell the sites since they never had time to work on them.
Other Information
Work Required Per Week: 0 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: WordPress
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