Supplements, Personal Care
Supplements, Personal Care
Business Started
1st of January, 2015
(9 years 9 months old)
Assets Included in the Sale
- Youtube channel (41k subscribers)
- Primary domain and all site content/files
- Social media accounts/pages (Facebook, Facebook Group)
- Email list (7,757 subscribers)
- Secondary domains
Listing Details
Launched in January 2015, this business includes a YouTube channel and blog within the nootropics niche. Revenue is generated via Affiliate (81%) and YouTube Adsense (9%). The sellers estimate that 70% of affiliate commissions are driven by the YouTube channel and 30% from the blog, Key positives of the business include a strong emphasis on search-driven traffic, with 72% of video views coming from search results, and a healthy distribution of views across videos, with the top video accounting for 23% of total views.
Initially started as a successful blog, the business shifted its focus to YouTube after experiencing a decline in blog traffic due to algorithm updates. The sellers handle all aspects of video production themselves, including writing, filming, and editing. One of the sellers is featured in the videos and is willing to assist with the transition, ensuring continuity for the audience. 95% of viewers are not Subscribed to the channel which indicates that the audience is not there for the presenter.
*The sellers own one of the affiliates listed in the P&L. See the 'Assets Included' doc for further details.
*GA4 has not been tracking 'Views' correctly for the website and the seller is not sure why. They say all other data in GA4 is correct.
Earnings
Site Traffic
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Opportunities
- Creating more content
- Accepting paid product reviews
Risks
- Youtube algorithmic changes could cause views to fluctuate.
- The main affiliate offers being changed, removed, or updated could affect commissions.
- Google updates to ranking factors may influence future traffic performance.
Work & Skills Required
- Writing video scripts
- Filiming and editing videos
- Writing monthly newsletter
- Replying to comments and engaging with the audience
- Updating website and blog articles
Seller Support Includes
The Seller is willing to offer 3 months of support to the new owner via email with 2 phone calls per month (more if necessary). They can also continue filming new videos for the period of 3 months (1 video/month).
Reason for Sale
The Seller would like to explore other opportunities.
Other Information
Work Required Per Week: 8 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: YouTube, WordPress
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